Windmill Primary School hired us to give them a new modern styling. Most primary schools go for cutesy, friendly, child-like imagery. We didn’t offer that, we provided a strong, stylized powerful identity. The image communicates a smart, aspirational, professional image in a deprived area. Other messages, warmth, fun, safety, are communicated by other materials.
Design Agency: Design Jazz Limited, UK
Designers: Dace Woolwich and Alan Muscat
Art Director: Alan Muscat
June 11, 2020